East west engagement rings buying guide

East-West engagement rings are crafted with an array of classic elongated stone shapes, from ovals and pears to marquise and emerald cuts.

When placed in an East-West orientation, an emerald cut exudes a linear look and highlights the step-cut facet structure’s long, clean lines. An oval, on the other hand, offers a softer feel thanks to its curved edges and brilliant sparkling facet structure, whilst a rotated marquise cut provides an elegant take on an antiquated design. A pear cut can be considered the most striking of them all on account of its asymmetry and the pointed end of the pear, which can be played around with and placed in either direction.

For something bold, pick a long emerald and go solo to accentuate its long, clean lines. The style makes a breathtaking impression and is the perfect choice for those who are after something a little more statement-making. Radiant and elongated cushion cuts are also typically found on East-West engagement rings and work wonders with both narrow and chunkier bands. On the other end of the style spectrum, pavé settings add additional brilliance and scintillation, and are a showstopping option for soon-to-be-married couples.

This contemporary style can be set with a whole range of gemstone types–from lab grown and natural diamonds taking centre stage to glistening emerald and luscious sapphires. An array of gemstones can be selected depending on your preference and how they symbolise the love that you share for each other. As long as the stone is elongated, it will work in an East-West setting simply by tilting its position ninety degrees. Metals such as 18ct yellow, rose and white golds form the perfect base for East-West settings as well as platinum bands if you’re after an icy cool, contemporary finish.

Organic and fluid, Portia De Rossi’s engagement ring adopts a stunning 3-carat solitaire marquise diamond, which is elevated with a twisted pink diamond pavé band. Also a fan of the East-West ring is actress Kate Beckinsale who wed her husband Len Wiseman with a rotated emerald-cut diamond ring.

The sought-after trend mirrors our changing views on tradition alongside new perspectives of love in the Modern Age. Whether they’re elevated with a brilliant emerald-cut diamond or defined with a rotated marquise-cut diamond, these enchanting wedding bands also represent a need for self-expression, both on a personal level and when it comes to our devotion to our partner.

Featuring all the classic design details yet with a distinctive and exceptional edge, East-West engagement rings are becoming increasingly popular and it’s easy to see why. Not only are they imbued with a timeless feel, East-West rings also encapsulate the beauty of gemstones and positions them centre stage in a refreshing light.

As our approach to dating and relationships shifts in the modern world, so do our views on traditions, rules and marriage. Whether you’re looking for a ring that goes against the style grain or searching for something that symbolises your devotion, you’ll find an East-West engagement ring is the perfect choice for reflecting the love that binds you and your partner together.

Celebrate your love with a breathtaking custom engagement ring, meticulously crafted with exquisite details to reflect your unique bond, truly a bespoke symbol of your forever commitment. Browse our collection of exquisite engagement rings.