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Why is Christmas such a popular time to propose?

While it’s widely known that most weddings take place in the summer season, the most popular season for proposals may come as a surprise. Instead of Valentine’s Day or balmy midsummer weekends, the most common time to get engaged is between Christmas and New Years.

With so many iconic traditions already tied to the holiday season, it makes it a natural time to add another occassion into the mix. Each December tens of thousands of engagement rings get placed under the Christmas tree and according to a recent study, one third of UK men will opt for a Christmas proposal. In 2015  Facebook reported that 2.6 million people in the US alone changed their relationship status to ‘engaged’ between Christmas Eve and Christmas Day.

So what causes this yearly yuletide phenomena? There’s a few interesting reasons why Christmas proposals appeal to so many and we want to give you tips on how to make your holiday engagement the most magical part of the season.

It’s a family affair

The festive period is a time for coming together with family and all those who are closest to our heart. For many it’s the only time of year when we get to be together with our extended circle, making it a perfect time for a romantic proposal. It means that you and your partner can toast the good news with the people who matter most. 

Propose today, holiday tomorrow

Another part of your Christmas proposal idea should be the vacation that comes directly after. 

What makes a Christmas proposal so great is that most people have already booked time off work and are ready to head off on a whirlwind adventure. What better way to celebrate than to spend your first New Year’s Eve as an engaged couple with a champagne toast on the beach? Or perhaps you’ll head to a snowy spot to take in the romance of winter—which brings us onto our next point…

Who can resist a winter wonderland?

While the weather outside may be frightful at times, there’s no denying that there’s something in the wintertime air that fills us with romance. From long country walks to cities lit up with glimmering Christmas lights, winter is a time for taking in a little magic—which is precisely what drives so many people to plan a marriage proposal for the holiday season.

Take Weng and Li-Wei, one of our favourite customer love stories of all time. When it came to her idea of a perfect proposal, the only thing Li-Wei wanted was snow. After a trip all the way from Malaysia to the UK, the couple stayed glued to the weather app, waiting for the exact minute it was going to snow. Li-Wei told us that “If there was no snow, I wasn’t going to say yes. So, I came up with the idea that I should propose back. If he’s going to ask me, I should ask him back as well!” What resulted was a double proposal done in the most romantic way: with both of them holding a ring box, down on one knee, surrounded by winter magic.

Tips for a perfect Christmas engagement

Our first suggestion it to find some alone time. One of the greatest parts of getting engaged during the Christmas period is that you’ll be able to share the news with your loved ones right away. But that doesn’t necessarily mean you should get down on one knee with all your friends and family there as an audience. Find a moment where it’s just the two of you and savour that moment together with nothing but your love.

Secondly, make the proposal its own moment. The holidays are full of activities and the schedule is packed. But don’t forgo a Christmas tradition in order to ask the question. It’s best to let the marriage proposal be an individual event rather than trying to pop the question while cooking, decorating, carolling, or opening presents. Show your partner that this event is special all on its own and get busy planning the perfect and dedicated time to express your love.

What 2020 has taught us about love

This year especially, the holidays are reminding people of what’s most important in life. Taylor & Hart’s Design Director Kate Earlam-Charnley says that “this Christmas we’ve seen a surge in engagement ring purchases.”

And the reasons people are getting engaged now are more meaningful than ever. From long distance couples who’ve had to forgo the better part of a year together, to folks who have been separated from their families and want to make the opportunity to be reunited as memorable as possible, Kate notes that “our to-be proposers are telling us the most inspiring lockdown stories.”

It’s been a year full of uncertainty. But from uncertainty grows trust and a resolve to weather the storm together. Christmas proposals have always been a favourite for so many couples, but we’re hoping that this year, more than ever before, the mistletoe will inspire more than just a kiss.

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