After months of brand development and refinement, we’re excited to finally share our brand vision. This vision embodies our core values and guides everything we do.
With this short excerpt, we hope to capture the imaginations of lovers across the globe, who, like us, think jewellery should be a personal reflection of themselves.
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DismissThe only thing that makes a lab created diamond different from a natural diamond is its origin. A lab-created diamond is grown inside a lab using cutting-edge technology that replicates the natural diamond growing process. They carry an identical crystal structure and aesthetic to a natural diamond as well as a lower price point.
Natural diamonds are created by nature, as a result of intense heat and pressure, formed over the course of millions of years. Steeped in romance, natural diamonds have proven to retain their value over time and can even multiply in value.
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